Mama Wawili has been selling bananas for more than 20 years in Kiwira. She is a mother of five, who's kids depend on her to to sell bananas to pay for school fees and other costs of living. She has started to stand beside the road and sell bananas to cars and trucks that pass by because she lacks a specific market with good prices to sell her fruit. When business is good, she can sell 200 to 300 banana bundles, while when business is bad, she sells around 100 to 150 bundles.
Mama Wawili needs a market with good prices and lower tariffs for her bananas in order to see increases in profit and business growth to support her children. She wants to get profitable buyers for her bananas at fair prices.
These challenges are not unique to Mama Wawili. Farmers from Nanyindwa Village also experience challenges in the market, who have a plentiful amount of peas, but no buyers. With the addition of Farmster, Mama Wawili, as well as the the people of Nanyindwa, would have access to many more buyers.